America’s annuity agents have spoken. LeadZILLA, a direct mail annuity lead program offered by Life Sales, wins the Readers’ Choice Award in a survey of independent annuity producers polled by Senior Market Advisor Magazine. The votes are in, but after mailing out 44,800 pieces in 224 separate drops, do I see LeadZILLA as king of … Read more
Successful annuity agents are those who position themselves as the “expert” in their field. An expert is held in higher regard than a salesperson. An expert substitutes the sales presentation for a polished dialog of probing, educated questions that expose symptoms of financial disorder. After proper diagnosis, an expert does not attempt a close. An … Read more
Many small business owners dealing in annuities are bringing in an average income, when what they want is to join the high earners at the top of their profession. If this is you, you’re probably already trying to figure out how to improve your performance and better your business. Annuity lead generation is one of … Read more
Annuity lead generation is the life blood of your annuity business. Here are three tips that will help you with annuity lead generation. Tip#1 Find qualified leads: Qualified leads are those individuals who are interested in what you sell, and want to find out more about it. Due to this reason, qualified leads are more … Read more
Although annuity lead scams are out there, agents agree that leads are the lifeblood of their business. No matter how good the products or presentation, without a qualified prospect there can be no sale. Annuity agents also agree there is a vast difference between a lead and a qualified prospect. If you are among the … Read more