Be Annuity Marketing Smart – Use Science Instead of Art in Direct Mail

I have a lot of fun listening to annuity agents and their ideas about marketing and lead generation. One of my favorite methods of lead generation is direct mail. I have found through the years that direct mail is effective and leads to sales. Many agents think it is old fashioned and a waste of … Read more

When does Windows Phone 7 get its grand opening?

If Windows Phone 7 was a restaurant, you’d be right to wonder just when the proprietor plans to have its grand opening. What Microsoft has done so far is more like a soft opening, where you put out an “open for business” sign and welcome customers but don’t go out of your way to pack … Read more

Consumer Buying Behaviour

Introduction – http://www.study-aids.co.uk Wm Morrison Supermarkets (Morrison) is UK’s fourth largest supermarket chain and is primarily engaged in the operation and management of a chain of supermarkets across the UK. The company in early 2004 acquired one of its larger competitors, Safeways. The company operates primarily in the UK. It is headquartered in Bradford, UK … Read more