Many insurance agents think that image marketing will help build prospects and clients. Nothing could be further from the truth, image marketing does not work unless you have an unlimited budget and even then ...
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Written by admin on May 17th, 2011
Written by admin on May 16th, 2011
Directing your marketing to "everyone" but to "no one" as a target guarantees that your marketing will be ignored. Many insurance agents have failed to determine who their target market is, the demographics of ...
Written by admin on May 16th, 2011
Timing is everything when it comes to marketing. I want to buy a new car but have to wait for a year but in the meantime I visit several cars dealerships. Of course the ...
Written by admin on May 16th, 2011
I have a lot of fun listening to annuity agents and their ideas about marketing and lead generation. One of my favorite methods of lead generation is direct mail. I have found through the ...
Written by admin on May 16th, 2011
As a small boy my mother would often ask why I did something. Of course the answer was because my friends had done it. Her answer was always "if they jumped off the roof ...
