Directing your marketing to "everyone" but to "no one" as a target guarantees that your marketing will be ignored. Many insurance agents have failed to determine who their target market is, the demographics of ...
Most Recent Articles For: demographics
Written by admin on May 16th, 2011
Written by admin on May 16th, 2011
I have a lot of fun listening to annuity agents and their ideas about marketing and lead generation. One of my favorite methods of lead generation is direct mail. I have found through the ...
Written by admin on May 13th, 2011
Annuity agents: Be smart and get control of your own marketing and manage your lead flow by creating your own radio show. If you are not familiar with radio, it can be intimidating. It ...
Written by admin on May 7th, 2011
Although annuity lead scams are out there, agents agree that leads are the lifeblood of their business. No matter how good the products or presentation, without a qualified prospect there can be no sale. ...
Written by admin on May 5th, 2011
Any annuity agent will agree that selling annuities survive on successful lead generation. Lead generation is even more important than the product and the presentation. This does not mean that you can sell just ...
