Is It Really Free Cash?

When people speak of cash gifting, a lot of suggestive idea comes into their mind. One of these idea is the free cash/money, where people obtains the rare chance to receive money for free, without taxes or any liabilities and considerations are requested upon receiving it. But is it really free after all?   First … Read more

An Open Letter to Procter & Gamble Global Cmo Jim Stengel?

Dear Mr Stengel, Recently you were reported as saying that “Honest, authentic” relationships based on trust are what consumers now seek.” Addressing the AAAA’s annual Media Conference, you reminded delegates that three years prior you had kicked adland’s ass for its ability to react to technological change. Such a reprimand is now “obsolete”, … Read more