Do You Know Your Consumer

Many small business owners forget to identify and define who their target market is, which hinders them from completely capitalizing on consumer buying. In order for small business owners to be successful they must have a clear understanding of who the consumer is, what their needs are and their purchase behavior.  If small business owners … Read more

Identify Market For Opening Boutique

Once you engage in a bright thought as to what clothes to retail in your boutique store, your subsequent step is to determine if there is a marketplace for your merchandise. Crucial to your start-up time is the information in this area would-be customers and your target marketplace. By now you must have identified a … Read more

Absolutely Free Electricity – Nikola Tesla’s Dream

Absolutely Free Electricity! In today’s economic life, doesn’t that sound wonderful?  But a dream, I can hear you saying. Well, it was the dream of a man called Nicole Tesla.  Born in Croatia in 1856, he was the son of a pastor, and his father expected him to enter the church.  But his mother had … Read more