Eb Marketing Group Inc
Written by admin on December 6th, 2010Eric Bechtold Bio
Types of marketing research
Marketing research, as a sub-set aspect of marketing activities, can be divided into the following parts:
Primary research (also known as field research), which involves the conduction and compilation of research for the purpose it was intended.
Secondary research (also referred to as desk research), is initially conducted for one purpose, but often used to support another purpose or end goal.
In economics, a financial market is a mechanism that allows people to buy and sell (trade) financial securities (such as stocks and bonds), commodities (such as precious metals or agricultural goods), and other fungible items of value at low transaction costs and at prices that reflect the efficient-market hypothesis.
Eric Bechtold Info :Trading of currencies and bonds is largely on a bilateral basis, although some bonds trade on a stock exchange, and people are building electronic systems for these as well, similar to stock exchanges.
Financial markets can be domestic or they can be international.
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B2C buying behaviour
This mode of behaviour concerns consumers, in the purchase of a given product. The B2C buying process is as thus:
Need/want recognition
Information search
Search for alternatives (to satisfy need/want)
Purchase decision
Post-purchase evaluation
As an example, if one pictures a pair of sneakers, the desire for a pair of sneakers would be followed by an information search on available types/brands. This may include perusing media outlets, but most commonly consists of information gathered from family and friends.
Green marketing
Main article: Green marketing
Green marketing can be defined as the marketing of products which are environmentally sound. The notion of green marketing is a comparatively new one within general marketing thought, as it has chiefly grown in acceptance since the 1990s. Nonetheless, as a contemporary branch of marketing thought, it can be seen as one of the fastest growing areas of marketing principles.
About EB Marketing Group Inc. :More complex transactions than a simple bank deposit require markets where lenders and their agents can meet borrowers and their agents, and where existing borrowing or lending commitments can be sold on to other parties. A good example of a financial market is a stock exchange. A company can raise money by selling shares to investors and its existing shares can be bought or sold.
Eric Bechtold Profile A formal approach to this customer-focused marketing is known as SIVA (Solution, Information, Value, Access). This system is basically the four Ps renamed and reworded to provide a customer focus. The SIVA Model provides a demand/customer centric version alternative to the well-known 4Ps supply side model (product, price, place, promotion) of marketing management.
About EB Marketing Group Inc. B2C buying behaviour
This mode of behaviour concerns consumers, in the purchase of a given product. The B2C buying process is as thus:
Need/want recognition
Information search
Search for alternatives (to satisfy need/want)
Purchase decision
Post-purchase evaluation
As an example, if one pictures a pair of sneakers, the desire for a pair of sneakers would be followed by an information search on available types/brands. This may include perusing media outlets, but most commonly consists of information gathered from family and friends.
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Tags: alternative, basis, consumer, customer, exchange, marketing