Marketing Advice as Consumer Saving Increases

35 years after the US personal savings rate peaked at 14.6%, the personal savings rate has recently settled in at 4% in May 2010 (after turning negative in 2005).  The Federal Reserve released data that showed credit card balances dropped .5 billion during April 2010, the 19th month in an unprecedented stretch of declining credit … Read more

How to Invest in Alternative Asset Classes

Alternatives like private equity, commodities and real estate may be somewhat familiar to investors. Others, like hedge funds, managed futures, and “distressed” securities are more recent and may not be as well-known. Alternatives are not for investors who have had no previous experience with them, or who are accustomed to making less complex investment decisions. … Read more

Starting a Work From Home Business Ideas: The Top 4 Steps to Start Your Own At-Home Business

When looking for starting a work from home business ideas, it is common to be on the lookout for the top steps that must be taken first in order to get your business off the ground.  Starting a work from home business is an excellent way to bring your entrepreneurial ideas to fruition, but if … Read more

Tips For Easy Online Consumer Market Research

When performing online consumer market research, you will be researching these three things:  your customer, the products and your competition. Consider this: would you open a coffee shop in a shopping center without knowing if there are other coffee shops nearby?  Without researching how many people shop in the center each day? I doubt it! … Read more